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What Is Visual Guidance and How Can It Help Your Business?

If you’re asking yourself, “What is visual guidance?” because you’ve heard about it and think it might benefit your business, here’s what it basically boils down to: Remote Visual Guidance (RVG) dynamically connects people and teams remotely by leveraging augmented reality (AR) and merged reality so they can work together via a shared video stream. Users on both sides of the screen can engage with each other’s environment as if they were in the same room together.

Sounds perfect for any type of field service, doesn’t it? On-site engineers and technicians can connect with experts anywhere in the world. With RVG, even the most complex installations, repairs and safety audits can be done faster and more efficiently with virtual “hands-on” guidance.

While RVG is a powerful solution for field service, its significant return on investment (ROI) can extend into interdepartmental use within organizations. The result is improved Key Performance Indicators (KPIs) across the board.

With Help Lightning, collaboration capabilities include:

  • 3D annotation
  • An intuitive merged reality environment
  • Easy role-switching, allowing both sides to control the field of view
  • Photo and document sharing

Users can also easily record calls, freeze video and zoom in for a closer look, engage in multi-party calls and so much more.

These features can have enterprise-wide benefits. Many companies that have deployed Help Lightning across their organizations have seen massive returns on their investment.

From customer-facing positions to internal workflows, Help Lightning can optimize a wide range of business functions, including C-suite and executive roles, sales and marketing, human resources and much more.

Digital Transformations With Remote Visual Guidance

While it’s one of the most powerful apps for field service, Help Lightning’s RVG software can get impressive results in almost every one of a company’s departments. Here are some examples:

Executive/C-Suite

While RVG may not be part of an executive’s daily workflow, it certainly supports KPIs they closely track. Key business objectives for executives tend to include customer retention, revenue growth and obtaining or maintaining a competitive advantage.

AR use cases show that companies can deliver faster, better service using RVG, which increases customer retention rates. With effective virtual support, customers get the help they need quickly. High customer satisfaction levels translate to increased brand awareness and an edge over the competition.

With elevated service capabilities, “hands on” support and access to experts anywhere in the world, RVG allows companies to expand service offerings and create new revenue streams.

Research and Development/Manufacturing

R&D teams using RVG as one of their enterprise collaboration tools can effectively work together on projects from wherever they are in the world. Efficient, dynamic communication via AR-enabled video streaming can lead to shorter launch cycles and increased productivity. Conception, planning, development and even post-production audits can be done remotely; teams will feel as if they were in the same room throughout the production cycle.

Sales and Marketing

Sales and marketing teams who incorporate RVG technology into their company’s messaging, product demonstrations and overall value proposition are better at engaging new customers. Investing in RVG shows customers that a company is innovative and willing to invest in technology to provide the best service possible. It proves they’re receptive to changing customer needs in a competitive marketplace. RVG can also make a great impression as part of a sales call or marketing materials.

Human Resources

Most industries are facing worker shortages, which means HR professionals need to make their companies attractive to prospects. RVG is exciting to new hires, particularly young people who are training for skilled positions. Incoming workers like working for companies that demonstrate a willingness to invest in innovative technologies rather than relying on outdated tools.

Finance

With Help Lightning’s real-time analytics and easy reporting, finance professionals can track metrics and connect ROI to RVG. Remote guidance software can reduce costs in key areas like first-time fix rates, time to resolution and cost per call. RVG can also generate new revenue streams with enhanced service capabilities.

Customer Support

While field technicians offer customer support directly on-site, in-office customer service representatives can also offer enhanced guidance and demonstrations to customers. Customers can initiate a Help Lightning call with in-office support as the first line of care. RVG provides a complete picture of the customer’s needs; if in-office team members can’t solve the problem, they can give technicians the information they need to resolve the issue as soon as they arrive to the job site.

Leveraging Visual Remote Guidance for Strategic Goals

Help Lightning’s visual solution aligns with corporate-wide strategic goals. With easy visual collaboration and comprehensive reporting, RVG technology can help all departments accurately measure and improve on KPIs. Help Lightning scales according to your company’s needs and can extend your product portfolio in impactful ways.

Leveraging RVG across your organization demonstrates a commitment to better serving clients and employees alike. Using AR in different industries — whether it’s manufacturing, medical, service or technology — can be a key component in your company’s interdepartmental tech stack.

If you’re ready to get more answers to the question, “What is visual guidance?” some real-world examples of companies using Help Lightning as an enterprise-wide solution include BUNN and Boston Scientific. Or you can click here to learn more about Help Lightning and schedule an industry-specific product demonstration!

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