Help Lightning Blog

These Industries Are Finding Success Using AR in Unexpected Ways

January 30, 2023

Companies are increasingly realizing that it’s not enough to stay current with technology. In today’s world, staying competitive requires proactively implementing technologies that are most impactful to business objectives. Doing so ahead of competitors translates to greater market share, as customers tend to favor working with businesses leveraging systems that will support growth and stability.

At Help Lightning, our AR-enabled Remote Visual Assistance (RVA) platform supports companies throughout the world in a wide range of industries. If you’re interested in using AR/VR technology, but aren’t sure how it can be used in your industry, we are sharing (often unexpected) ways companies are using RVA to better serve customers, attract employees, sell goods and services, and much more.

What Does AR-Enabled RVA Do?

RVA is the pinnacle of industry 4.0, with greater connectivity at the core of enabling more efficient workflows, communication and collaboration – all of this translates to better business outcomes. 

Help Lightning’s AR-enabled remote visual assistance is a platform that provides a dynamic merged reality environment via mobile device and/or desktop. Support agents are able to virtually interact within the environment of the person needing help as if they were working side by side. The ability to create an AR-enabled environment in which participants can observe gestures and nonverbal cues is proven to improve understanding and speed to resolution. This makes RVA more effective than a standard one-way video call where participants can see what the other is doing, but cannot engage or interact.

Here’s what that looks like in the office, operating room, or on a job site:

  • Participants can reach their hands into the view of other participants to demonstrate how to do something, point to certain components, or provide any visual cues required to get the job done.
  • Sharing photos and documents and viewing them together in real time.
  • Make 3D annotations right onto the screen, visible by all participants.
  • Sessions can be recorded so that trainings and demonstrations can be referred to as often as needed.

AR-enabled remote assistance allows people to virtually work as if they were together in the same room or jobsite, no matter where they are located. 

How Does AR-Enabled Remote Visual Assistance Help Businesses?

From reducing costs and improving efficiency, to providing new revenue streams and ways to engage with customers, RVA offers benefits to nearly every business type. RVA is a key differentiator for many businesses within their market. Additionally, Help Lightning customers report faster problem resolution, improved productivity, increased first-time completion rates, reduced cycle time, new revenue streams, cost reduction, increased sales, greater customer satisfaction, and customer retention. 

Core capabilities delivered with Help Lightning make it possible for end-users to engage in visual interactions that directly translate to measurable results. Help Lightning facilitates performance analytics, and knowledge and procedure improvement. RVA enables businesses to introduce new pathways toward meeting key business objectives, using a tool that is intuitive, highly accessible, and secure.

How Are Different Industries Using Help Lightning Technology?

At its core, RVA facilitates robust communication and collaboration – two areas nearly every business aims to make as effective as possible. When communication and collaboration work well, businesses thrive. This makes RVA ideal for product support, customer service, and field service functions, as well as on-the-job training, sales and marketing, distribution and logistics, and much more. 


Initially used to facilitate remote assistance between experts and field service engineers or customers, manufacturers are also using RVA for jobsite training, safety audits, equipment inspection and review, equipment installation, and to engage with potential customers and pre-sell them equipment without the necessity of an initial in-person sales call.


Whether it’s a surgical procedure, medical equipment sales, training on sensitive equipment, equipment installation, or troubleshooting, RVA supports the needs of medical professionals. For example, in operating rooms RVA makes it possible for medical students and residents to take part in complex procedures when they cannot be in the actual operating room. Another example is introducing new medical equipment. Training on medical equipment takes hours to ensure it’s being used safely and properly. Merged reality provides an in-person experience, no matter where those observing the procedure are located. 

Service Providers

For the many types of service providers, including telecommunications and energy and utilities, RVA reduces the number of onsite technicians required on any given jobsite. It also amplifies the ability of one experienced technician to guide and train multiple new technicians without having to accompany them to the job.

Additionally, service providers can deliver better customer experiences by providing more dynamic support. Customers having an issue can call support, and support will be able to initiate a Help Lightning Call. The customer can show the exact issue, and support can either guide the customer to fix the problem, or send in the appropriate technician with the exact tools and information required to get the job done quickly, the first time.

Sales & Marketing

Sales and marketing teams are tasked with building awareness of products and services within their company’s target market, and ensuring prospective customers understand the value proposition. Both are necessary to take the sale over the finish line.

Various industries leverage RVA within the sales & marketing teams, allowing them to present information in a way few companies are doing (at least for now). Whether together in the same room as a prospective customer, or on different continents, sales & marketing teams using RVA have the ability to demonstrate core functions and even allow the customer to engage in “hands-on” virtual participation. Additionally, messaging that positions RVA within deliverables enhances perceived brand value.

Don’t see your industry listed here? This is far from a comprehensive list. Visit here to learn more about different industries using Help Lightning.

Talk to a Help Lightning Specialist

Help Lightning customers report exponential return on investment. Our team works closely with customers to develop a strategic implementation plan that supports key business objectives. Connect with our team to talk through your business goals and receive a product demo to see Help Lightning in action.

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